{"id":1077,"date":"2026-03-25T17:06:23","date_gmt":"2026-03-25T16:06:23","guid":{"rendered":"https:\/\/www.celinerifflart.com\/?p=1077"},"modified":"2026-04-24T10:59:38","modified_gmt":"2026-04-24T08:59:38","slug":"changer-les-habitudes-de-travail-des-gerants-de-kiosques-valora-ag","status":"publish","type":"post","link":"https:\/\/www.celinerifflart.com\/index.php\/2026\/03\/25\/changer-les-habitudes-de-travail-des-gerants-de-kiosques-valora-ag\/","title":{"rendered":"Changer les habitudes de travail des g\u00e9rants de kiosques | Valora AG"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1077\" class=\"elementor elementor-1077\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-052adb9 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"052adb9\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a823a72 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a823a72\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af9ef2a elementor-widget elementor-widget-text-editor\" data-id=\"af9ef2a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span data-teams=\"true\">\ud83c\udfaf<strong> Le d\u00e9fi<\/strong><br \/>Chez Valora, les kiosques fonctionnaient selon un mod\u00e8le rod\u00e9 : produits emball\u00e9s, livr\u00e9s, mis en rayon, sans manutention ni transformation. Introduire une offre snacking fra\u00eeche, c\u2019\u00e9tait demander \u00e0 des g\u00e9rants de changer compl\u00e8tement leur fa\u00e7on de travailler \u2014 et de penser leur m\u00e9tier.<\/span><\/p><p><span data-teams=\"true\"><br \/><strong>\ud83d\udee0 Ce que j\u2019ai fait<\/strong><br \/>Accompagnement au changement aupr\u00e8s des g\u00e9rants de kiosques : convaincre de la pertinence de la nouvelle offre, lever les r\u00e9sistances et objections l\u00e9gitimes (charge de travail, gestion de la fra\u00eecheur, responsabilit\u00e9 sanitaire).<\/span><\/p><p><span data-teams=\"true\"> Formation aux nouvelles pratiques : manipulation des produits frais, rotation des dates courtes, respect de la cha\u00eene du froid. Cr\u00e9ation de supports op\u00e9rationnels simples et suivi terrain r\u00e9gulier pour ancrer les nouvelles habitudes dans la dur\u00e9e.<\/span><\/p><p><span data-teams=\"true\"><br \/>\ud83d\udcca<strong> Le r\u00e9sultat<\/strong><br \/>Une offre fra\u00eeche d\u00e9ploy\u00e9e avec succ\u00e8s dans les points de vente. <\/span><\/p><p><em><strong>Et une conviction ancr\u00e9e : la r\u00e9sistance au changement n\u2019est pas un frein \u2014 c\u2019est de l\u2019information. L\u2019\u00e9couter, c\u2019est la premi\u00e8re \u00e9tape pour la transformer en adh\u00e9sion.<\/strong><\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e042e4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1e042e4\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79a5304 elementor-widget elementor-widget-image\" data-id=\"79a5304\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 08-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"523\" src=\"https:\/\/www.celinerifflart.com\/wp-content\/uploads\/2023\/12\/SLIDER-LTR-768x627.jpeg\" class=\"attachment-medium_large size-medium_large wp-image-299\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bf3767 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"6bf3767\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c84682 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8c84682\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! 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Introduire une offre snacking fra\u00eeche, c\u2019\u00e9tait demander \u00e0 des g\u00e9rants de changer compl\u00e8tement leur fa\u00e7on de travailler \u2014 et de penser leur m\u00e9tier.<\/p>\n","protected":false},"author":1,"featured_media":299,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-1077","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mes-realisations"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Changer les habitudes de travail des g\u00e9rants de kiosques | Valora AG -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.celinerifflart.com\/index.php\/2026\/03\/25\/changer-les-habitudes-de-travail-des-gerants-de-kiosques-valora-ag\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Changer les habitudes de travail des g\u00e9rants de kiosques | Valora AG -\" \/>\n<meta property=\"og:description\" content=\"Chez Valora, les kiosques fonctionnaient selon un mod\u00e8le rod\u00e9 : produits emball\u00e9s, livr\u00e9s, mis en rayon, sans manutention ni transformation. 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